Advertising Your Property
Perhaps the most important and unmatched quality of Barry DeNicola Realty is <strong>advertising</strong>. We offer our clients an unparalleled advertising umbrella that will make sure their property will see premier ad space often and in the highest regarded regional and national publications along with substantial worldwide web coverage. Below is a description of our advertisers, their distribution, internet capability, and key points for why BDR advertises with them.
Please Scroll Down To Read About Our Various Advertising Venues:
Price Point: Luxury Property
Magazine Distribution: Regional, National, & International
World Wide Web Coverage: Full Web Site; Luxury Property Hub, BDR Listings Upload
Luxury Real Estate.com Is the premier destination for the sale and purchase of all luxury property. As their tag suggests they are the most viewed website in the world for luxury homes. Their site is state of the art and offers easily viewable and attractive layouts. BDR has a full contract to present all of our listings on Luxuryrealestate.com and its affiliates. Luxury Real Estate also produces a high end magazine that BDR continually advertises on along with the site. When we advertise in print we do so exclusively on premier ad space; usually a full back cover layout.
- LuxuryRealEstate.com recieves more than 35 Million hits a month.
- 17,500 copies of the luxury magazine sent to buyers looking for homes $5million and up. Additional copies sent to individuals worth $25 million+
- Access to 500 Top CEO’s in USA
- Rated “Best of the Web” multiple times by Forbes Magazine
- Ranked #1 in online searches for “luxury real estate”
Additionally, Barry DeNicola Realty has been selected as an exclusive member of Who’s Who In Luxury Real Estate by Luxury Real Estate.com which allows referring agents from all over the world to bring their clients to the most highly skilled agent in a given location. Barry DeNicola is that agent for the Naples/Bonita Springs area and agents from other luxury markets have and continue to refer Barry when their clients look to purchase in SWFL.
Price Point: Luxury Property
Magazine Distribution: Regional, National
World Wide Web Coverage: Full Web Site
Fine Homes and Luxury Lifestyles is a national publisher that produces magazines for targeted luxury markets across the country. BDR advertises prime back cover layouts as well as double page interior spreads. The SWFL magazine services the Naples/Marco Island area and is distributed through local vendors as well as direct ad targeting. FHEUSA.com is a fully functional luxury website hosting luxury listings across the country
- Targeted SEO optimization for luxury property search.
- Magazine mailings to luxury addresses throughout SWFL
- New contract with Dominion which places Fine Homes in a variety of food markets including Safeway and Publix stores.
Price Point: Luxury Property
Magazine Distribution: Regional, National, & International
World Wide Web Coverage: Full Web Site; Luxury Property Hub, BDR Listings Upload
For more than a quarter century the Dupont Registry has been synonymous with the luxury lifestyle.BDR has exclusively contracted Dupont for the back cover of their homes magazine as well as listed all of our properties on their luxury website. Dupont presents a precisely targeted domestic and international distribution for affluent buyers.
- Reaches every professional sports team, celebrities, Fortune 1000 CEOs
- Serves 20+ International Jet Centers
- Serves all major First-Class airline passenger lounges
- DupontRegistry.com features 320,000 unique visitors each month
- Targeted issue mailing with BDR address list
Price Point: Luxury Property
Magazine Distribution: Regional, National, & International
World Wide Web Coverage: Full Web Site; BDR Listings Upload
Unique Homes has provided the most in demand luxury properties for over 35 years featuring luxury homes from the USA and across the globe. BDR continues to run multi-page spreads within this magazine which provides effective luxury property marketing. Additionally, Barry has been selected as a “market expert” which allows him to write a column about the Naples/Bonita Springs communities further educating potential buyers about the luxury waterfront market.
- Targeted marketing to high end clubs, lounges, athletics, etc.
- Luxury Agent distribution of issues, 6,000+
- Website featuring thousands of luxury listings
- BDR Market Expert feature
Price Point: All Property
Magazine Distribution: Regional, Local Targeting
World Wide Web Coverage: Full Web Site;Property Search, All BDR Listings Upload
Homes & Land Magazine is one of two SWFL work horses for the local market. Homes & Land provide service to most every state and features specific magazines for individual markets. It is distributed each month in high numbers to the Naples/Bonita Springs/Fort Myers market. The magazine is free and displayed at real estate offices, shops, super markets, large department stores, grocery stores, book stores, and along key roadways in free boxes. These issues are printed in glossy photo paper and feature local agents advertising listings in volume. BDR exclusively retains the back cover page each month. Additionally, all BDR listings are uploaded to Homes & Land.com which has an effective lead generator as well as affiliation with larger national sites.
- BDR Exclusive Rights to Back Cover Each Month.
- Provided FREE all over SWFL in most stores and along roadways.
- Very Effective lead generation locally.
- BDR listings on Homes & Land website
Price Point: All Property
Magazine Distribution: Regional, Local Targeting
World Wide Web Coverage: Full Web Site;Property Search, All BDR Listings Upload
Naples Homes Magazine is the other SWFL work horse for the local market. Naples Homes is also free and also widely distributed all over SWFL. Like Homes & Land, Naples Homes also features glossy photo quality print making it much more effective then its paper counterparts. Naples Homes is specific to SWFL and the accompanying website features all BDR listings with an effective lead generator. BDR also retains the back cover each month on Naples Homes Magazine.
- BDR Exclusive Rights to Back Cover Each Month.
- Provided FREE all over SWFL in most stores and along roadways.
- Very Effective lead generation locally.
- BDR listings on Homefinder website
Price Point: All Property
World Wide Web Coverage: Full Web Site; MLS Search, All BDR Listings Upload
Realtor.com is the most comprehensive buyer friendly website available. It provides most every real estate listing in the country. In the Naples market Realtor.com pulls directly from the SunshineMLS database making every property appear online. Realtors have access to features other licensees do not. For example, all BDR listings appear on Realtor.com, but BDR additionally has featured properties on the top and bottom banners of all local search results. For example, if a user enters the market zip code, Naples, bonita beach, etc. No matter what the search parameters the closest BDR listings that meet those parameters will display in a special box on the top and bottom of the web page. This provides max exposure for BDR listings.
- BDR listings exclusive search results, regardless of what user searches.
- Popular public site that has detailed search terms.
- Additional map search
Price Point: All Property
World Wide Web Coverage: Full Web Site; MLS Search, All BDR Listings Upload
NaplesArea.com functions as a more specific version of the Realtor.com website. It too uploads straight from the SunshineMLS, but only for listings in the Naples area. The site is provided by NABOR, the Naples Area Board of Realtors to which all BDR agents are members.
- BDR listings featuring full detailed MLS info about the property
- Popular public site that has detailed search terms.
- Interactive map search
Price Point: All Property
Distribution: Local Newspaper
World Wide Web Coverage: Full Local News Web Site
The Naples Daily News is a widely read local news paper that features a large Real Estate section with articles and advertisements. BDR occasionally runs full page color ads. This paper also offers special front page ad articles that BDR has participated in. BDR typically runs ads in the paper for the Sunday addition.
- Wide distribution
- April, 2010 (full page ad)
Barry DeNicola Realty
Custom Brochures
BDR takes care in making sure every piece of advertising literature for our listings is of the upmost quality, this includes our brochures. Steps above any competition our clients properties are presented on high gloss photo paper with multi-page spreads. Every brochure also includes any floor plans, and a MLS report of the property. These quality brochures are handed out on every showing allowing our listings to gain that extra exposure that will help a property get noticed and ultimately get sold.
Below is an example of one of our brochures with photos, floorplan, and mls report.
